Hey, I'm Jake Hatch
This Isn't My First Rodeo...
After personally founding over six e-commerce brands and scaling each to over 7-figures, I launched Hatch Digital to help other store owners scale!
Whether you are just starting out, or looking to hit your first 8-figures, we can help get you there with our services and digital assets.
The History of Hatch
2011
The First Online Business
While going to school and working construction, I launched my first online business selling custom car audio subwoofer boxes—a passion of mine.
This is where I made my first $1,000 online at age 16.
2015
I Quit!
Tired of trading time for money, I bounced around from construction to marketing jobs until I finally quit my day job to chase my dream of becoming a full-time business owner.
I lived off credit cards, telling myself, "I've burned the boats; now I have no choice but to figure this out."
2016
Taste of Success
I launched several businesses and products, all with no success, until I found a deal site called Jane.
The first day I listed one of my products (sunglasses), I sold over $3,000! I was ecstatic—until they banned my business for poor product quality & long shipping times.
2016
The First $1,000,000!
After months of what felt like beating my head against a wall, I launched a new store called LIVIN, selling athletic clothing and leggings.
Everything I had learned until this point helped me scale one popular SKU to over $1,000,000 in just under 9 months using Facebook Ads!
2017
Your Banned
Livin was a dropping store....
Because our product quality wasn't top-notch and our shipping speeds were slow, Facebook banned me from advertising for 6 months. I went from making $300,000 per month to $0 overnight.
2018
Back to Business
Learning from my mistakes and putting customers first, I partnered with manufacturers to create quality products in the health, wellness, clothing, and accessory spaces.
Things started slowly as I figured out logistics and R&D. I knew how to scale brands profitably, but I had to build quality products and find an affordable way to deliver them quickly to customers.
2022
Building the Dream Team
After doing nearly everything myself for years, I built a team of A-players to accelerate the growth of my companies.
Starting with a videographer and a top-tier media buyer, our team slowly grew as we perfected the process to scale online businesses to 8 and 9 figures.
2023
Hatch Digital is Founded
After scaling 6 brands to $1,000,000+, I decided to help others succeed.
I launched a coaching platform, a one-of-a-kind course teaching my entire process, and started working with other business owners to provide world-class marketing services to help scale their businesses profitably.
Our Results Speak for Themselves
We're Good at What We Do
Share information about your brand with your customers. Describe a product, make announcements, or welcome customers to your store.
Doubling ROAS from 1.5 to 3.4
Background: Lisa Martinez owned a small online health and wellness store, offering a range of natural supplements and wellness products. Despite having a loyal customer base, her website’s performance was lacking, and her Facebook ads were underperforming with a ROAS of 1.5. Lisa knew she needed expert help to take her business to the next level.
Challenge:
Lisa’s website had a high bounce rate, and visitors weren’t converting into customers. Her Facebook ads were barely breaking even, and she was struggling to see any significant growth. She needed a solution that could optimize her website and improve her ad performance to drive more sales.
Solution:
Hatch Digital stepped in to overhaul Lisa’s website. We focused on optimizing the site design, improving the layout, and enhancing the overall user experience. Our team also took over her Facebook ad campaigns, restructuring them with better targeting, creative, and bidding strategies.
Results:
The results were immediate and impressive. Within the first month, Lisa saw a 30% reduction in bounce rate and a significant increase in conversion rates. Her Facebook ROAS improved from 1.5 to 3.4, effectively more than doubling her returns on ad spend. This transformation allowed Lisa to scale her business rapidly and tap into new customer segments.
Scaling from $20k to $115k/Month
Challenge: Michael’s outdoor gear business was generating $20k/month in revenue, but he knew there was potential for much more. His website was underperforming, and his ad campaigns weren’t reaching the right audience, limiting his ability to scale.
Solution: Hatch Digital started by optimizing Michael’s website to improve user experience and increase conversion rates. We focused on streamlining the checkout process, enhancing product pages with better imagery, and implementing A/B testing to find the most effective design elements. On the advertising side, we crafted a new Facebook ad strategy that included highly targeted campaigns, leveraging lookalike audiences, and retargeting strategies to capture potential customers who had shown interest but hadn’t yet purchased.
Results: In just six months, Michael’s revenue skyrocketed from $20k/month to over $115k/month. The improved website design led to higher conversion rates, while the revamped ad strategy significantly increased traffic and sales. Michael’s business is now a thriving example of what’s possible with the right combination of website optimization and targeted advertising.
From 1.2x ROAS to crushing it
Challenge: Emily’s fashion boutique had been doing well with a ROAS of 1.2, but when her Facebook account was suddenly banned, her revenue dropped to zero overnight. With her main advertising channel gone, she needed a way to rebuild her business quickly.
Solution: Hatch Digital worked closely with Emily to first get her Facebook account reinstated by addressing the compliance issues that led to the ban. Once back online, we implemented a comprehensive website optimization plan that included improving site speed, enhancing mobile usability, and updating product descriptions to better capture customer interest. We also developed new ad creatives that aligned with Facebook’s guidelines to ensure long-term account stability.
Results: Once her account was reinstated, Emily’s ROAS jumped from 1.2 to 2.9, and her sales began to recover rapidly. The improvements to her website also played a crucial role, leading to increased engagement and higher conversion rates. Emily’s boutique is now back on track, with a strong foundation for future growth, thanks to the strategic interventions by Hatch Digital.
We are Stacked